Social Media Management: Video Marketing Trend 2023
It's no surprise that video marketing trends are changing. While it may not be shocking, it is nevertheless crucial to understand how the sector evolves. As we approach 2023, it is vital to consider social media platform modifications, new customer behaviors, and other industry developments. Let's look at some significant social media marketing trends regarding video for 2023. Is video marketing still relevant in 2023? In a nutshell, yes! Video marketing is vital for organizations all over the world for a plethora of reasons, and trends in video marketing are critical in developing relevant content. According to the Content Marketing Institute's 2022 Content Marketing and Visual Storytelling Survey, 73% of marketers believe video is more important this year than last. Video content will become significantly more important throughout 2023 as more social platforms offer new video capabilities and focus on video-first algorithms. 1. Social media is dominated by user-gener